Freelance life can be tough. Long gaps between commissions. Accounts departments who just can't seem to find your invoice. Not to mention the ever-present need to get your work seen by the people who count.
Jonny Wan, a freelance illustrator from Sheffield, knows all about that. A graduate of the Manchester School of Art, he's constantly striving to ensure his unique illustrative style (think abstracted facial expressions, patterns, symmetry and hand-drawn lettering) snags the attention of creative directors everywhere – and he does so via Business Cards and Postcards from MOO.
MOO first caught his eye at his university degree show, where he noticed that all the students' cutest promo materials were produced by the same company – MOO! Then we tempted him with a free Business Card sample, giving him a chance to try our ordering software ("simple, logical and gives the user complete control") and evaluate our print quality and finishing ("very pleasing"). Duly hooked, Jonny ordered a set of Postcards and some Business Cards featuring a range of his work, and is preparing to send them off to art directors as we speak.
As an illustrator, working in a visual medium, presentation is very important to Jonny. "I like to make little promotional packs of my postcards and business cards", he says. "I send them out packaged in self-seal clear bags. It's good to put real thought into how the art director receives your promo materials – it's boring to just whack some cards in an envelope."
Like many creative types, Jonny's happiest when he's working, even between commissions. An example of this is his self-initiated "Can't Afford It" project. Whenever he wants an item of clothing he can't afford, he draws it instead! Eventually to be self-published as a book, working like this helps him improve his work rate, hone his Photoshop and Illustrator skills, and keep his unique style fresh and ever-evolving.
No matter how his style develops, MOO's short print runs means that his promotional materials are always in step with his latest work. "As an illustrator, your style is always changing and improving. The last thing you want is to end up with a thousand cards of the same design. You need to keep existing and future clients up to date with your freshest, latest work, because essentially they will hire you based on what they see on your promo material. It's no good for an art director to commission you only to find that your illustrative style has changed or moved on." He laughs. "After all, you wouldn't be happy buying a Jay-Z CD to find a Metallica disc inside, right?"
When designing his cards, Jonny also took advantage of a new feature that allows users to upload images for both the front and the back of the Business Cards. "Anything that gives you more options allows room for creative control – and it's that kind of flexibility that keeps me coming back to MOO. The ability to upload images for both sides of the Business Cards enables you to make the cards completely unique."
"A business card is usually the first point of contact between a new client and an illustrator, so it's important your card jumps out at people while being straight and upfront with your contact details. The fact that the cards can be individual rather than generic also gives a sense of professionalism – people can be impressed that you've put the effort into designing your own cards. A little effort can go a long way."
Jonny's constantly thinking of new ways to promote his work using MOO products. "I love the Stickers – I can see them being a very unique selling point. They're a little different and unexpected, which is beneficial in an industry where everyone strives to promote themselves in a unique way."
MiniCards appeal to him for the same reason. "MiniCards are great because they get straight to the point and don't take up a lot of space. Art directors get bombarded with samples every morning. They open their mail and have to make snap decisions about what to keep and what to chuck."
"They're more likely to pin a MiniCard onto their noticeboard than, say, a leaflet, because they know it won't take up a lot of space. And if your work's on their noticeboard, they're more likely to bear you in mind when it comes to commissioning. And that's what it's all about!"
Thanks for talking to us Jonny! We look forward to seeing more of your work soon.
Like Jonny's work? He's available for commissions so get in touch, and say hello from us too.
Oracle Enterprise Linux (and Oracle VM) is freely RE-distributable !
http://wiki.oracle.com/page/Unbreakable+Linux
Yes, it's free download but also free to re-distribute including copyrights and trademarks, see the EULA for more details.
And theres now a public yum server for OEL that offers a free and convenient way to install packages from the Enterprise Linux and Oracle VM installation media via a yum client.
Go forth and fill your libraries with media.
Seriously, thanks to everyone for being so amazing and patient. You are the reason I love Vox.
With WordPress VideoPress you can just upload a video, we’ll “crunch” it into several different formats just right for sharing on the web, DVD quality, HD quality, and even formats optimized for iTunes and Miro. Preview your uploaded video, then embed the video and publish your post.
I was just told that the Amazon Conduit will be fixed by tomorrow. I will post here as soon as I get word that it's back up and running.
I know this has been frustrating and I am sorry there wasn't more I could do to make it less so. I really appreciate your patience though.
Cheers,
Cuil is the world’s biggest search engine.
The Internet has grown exponentially in the last fifteen years but search engines have not kept up—until now.
Cuil searches more pages on the Web than anyone else—three times as many as Google and ten times as many as M$.
After giving you the story behind Perch's MiniCards, we thought we should catch up with photographer, Simon Warren. Also featured on our MiniCards page, he's been taking advantage of the latest features and comparing them with the larger Business Cards he's been using (and loving) for a while. Here's what he had to say:
Simon Warren is one of the UK's top location photographers. He's been using MOO's Business Cards to showcase his outstanding graphic images: bold exteriors, sleek interiors, arresting construction shots and more.
Though happy with the size and scope of the Business Cards, he's recently been experimenting with MiniCards, with positive results.
A hardcore Business Card fan, Simon was initially worried by the slimmed-down dimensions of the MiniCards (about half the size of a full-size business card.)
"At first, I was concerned that the cards would be simply too small to showcase my photos effectively", he explains. "But actually, this can work very well. The cards show snippets of images – almost abstract – giving a hint of information, but (quite literally) not the full picture."
Rather than being a hindrance, this fits well with other design aspects of his brand. "My website works in exactly the same way – visitors are shown an interesting or intriguing section of an image, which they click to see in full. It’s a simple but effective way to get people involved and interacting with my work."
He also likes the impact the MiniCards can have when shown together. "Once you have a whole bunch of cards spread out on the table, the viewer is able to get a better impression of your work than a single image can provide, so that's how I like to show them. Then I let the viewer choose whichever one they want. The fact that they've been involved in the choice often helps them remember your work better than if you simply thrust a card into their hand.
"I often refer to my MOO Business Cards as my ‘mini-portfolio’. My MiniCards are now my mini-mini portfolio!" he laughs. "Sometimes when you're carrying a full set of business cards around in a holder, it can be a little clunky. At a very basic level, they're physically easier to carry around with you. As a photographer, you carry so much equipment with you - that's a big plus."
Simon's also pleased with his MiniCard holder. "It swings open sideways and then you push the cards out with your thumb. It's unusual and I think people like that.
"At networking events so many people are handing out conventional business cards in conventional holders. Sometimes that's what you want, but other times it's good to stand out a little. MiniCards can help you do just that."
Thanks for chatting with us Simon!
Find out more about Simon's work, or check out his portfolio.
As you are probably aware, Royal Mail have scheduled further strikes this week. Please note this only affects "Standard" delivery to UK addresses, not Express.
Local delivery services and the sorting office at Royal Mail HQ will be closed this Thursday, Friday and Saturday. We want to make sure that your order doesn't get caught in the backlog and we have some alternatives for you to think about when placing your order.
Express
At checkout, you can choose our Express service. This is a guaranteed, signed for service, which is totally unaffected by the strikes. UK Express starts at £10 and is definitely value for money. You will be able to track the delivery online and the service is 1-3 days guaranteed (once shipped).
Collection
During the strike action, we are offering a special collection service. If you are based locally to our Clerkenwell warehouse in London, please send us your order number via the contact form, quoting COLLECTION in the subject line. We'll then flag your order for collection and give you instructions on how/where to collect your order. This is for a limited time only, so be sure to get your order in ASAP!
In the meantime, fingers crossed for a speedy resolution to these disputes.
Bad news. As many of you have probably noticed, the Amazon Conduit was not fixed in the last week's release. Unfortunately, there was an undetected bug that is preventing the conduit from working.
We are working on this bug fix and hope to have the Conduit back up and running this week.
I will keep you posted.
Thank you for being so patient.
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